Developing a Mission Statement
If you've brought together a group of people, they're probably asking themselves, "What are we doing here?" By developing a mission statement, they'll be able to answer that question.This worksheet and the following worksheet describe techniques for developing a mission statement. Choose the technique that will work best for your group.
Develop a Mission Statement
Use the answers to the following questions as a guide for drafting an appropriate mission statement for your organization.
- What do you hope to accomplish as a result of your efforts?
- How do you plan to accomplish these goals?
- For whose benefit does your organization exist?
Weave together your responses from these questions into a single statement.
The mission of our organization is: __________
Evaluate the Statement
- The statement is realistic. [Yes / No / Somewhat]
- The statement is clear and concise. [Yes / No / Somewhat]
- The statement reflects our values and beliefs. [Yes / No / Somewhat]
- The statement is powerful. [Yes / No / Somewhat]
Based on your evaluation of the statement, jot down possible changes that you can make. Now, rewrite your statement based on those changes.
The purpose of our organization is: __________
Share this draft with at least three people outside your organization for their comments. Be sure to include at least one person who may not be at all familiar with your issues.
List possible candidates below:
Adapted From: Securing Your Organization's Future: A Complete Guide to Fundraising Strategies, by Michael Seltzer, New York, The Foundation Center, 1987