Mental Health Promotion

Mental Health Promotion


Mental Health Awareness at the State Fair on Monday, August 27

Join us at the Minnesota State Fair on August 27 in Dan Patch Park! For the first time, the MN State Fair will have a dedicated day to focus on Mental Health Awareness. Visitors can explore mental health and wellness resources through inspiring stage performances, music, demonstrations, yoga, information, and much more. The event is free with fair admission and will be open from 8:00 AM - 6:00 PM.

The State Fair provides a unique opportunity to educate a very large and diverse group of people about mental health and well-being, which is important for every Minnesotan. Led by the MN State Advisory Council on Mental Health & Subcommittee on Children's Mental Health and NAMI Minnesota, over 40 organizations will participate in the day's activities. Learn more about this important and fun event at, or call 651-645-2948.

The World Health Organization defines mental health as:

"A state of well-being in which the individual realizes his or her own abilities, can cope with the normal stresses of life, can work productively and fruitfully, and is able to make a contribution to his or her community."

Just as physical health is more than the absence of disease; positive mental health is more than the absence of mental illness.

Most people think about mental illness when they hear "mental health". Therefore, to facilitate public understanding many use the term "mental well-being" or "flourishing" instead.

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Mental Health and Well-Being Narrative

Mental Health and Well-Being Narrative
Minnesota Public Health Mental Well-Being Advisory Group
September 2016
These are public health core values and beliefs regarding mental health and well-being. This narrative is intended to help guide community investments in mental health promotion and illness prevention work.

Everyone deserves opportunity for Mental Health and Well-Being.

Brains are built through experience. The interaction between our biology and experiences shapes the chemicals and structures of our brains, particularly during early childhood and adolescence.

Fear, trauma, and chronic stress negatively impacts Mental Health and Well-Being. While we all experience stress and hard times, the cumulative impact of chronic or intense stress is real. It gets built into our bodies and is passed on to the next generation.

Where we live, learn, work, and play impacts our Mental Health and Well-Being. This includes structures and environments that are safe, nurturing, inviting, toxin free, and facilitate relationships, community and culture.

Resilience is not enough in the face of oppression. Oppression is bad for our Mental Health and Well-Being. Intentional systemic changes to end oppression are essential to help individuals, families and communities thrive.

Physical health & Mental Health and Well-Being are intertwined. When we experience physical illness, injury or pain it has a negative impact on our Mental Health and Well-Being. Improving our physical health can improve our Mental Health and Well-Being.

Everyone and every system has a role and responsibility in ensuring our collective Mental Health and Well-Being. We all benefit when public and private organizations work together.

Mental Health and Well-Being happens in and through community. We can spread and protect Mental Health and Well-Being by building positive relationships, social connections and drawing on community and cultural assets.

Mental Health and Well-Being requires a sense of purpose and power. To truly experience Mental Health and Well-Being we need to feel that we have the power to shape our world and change our lives and conditions for the better. For many, historical trauma is a reality that takes away our sense of purpose and power and continues to be part of our lived experience and reality.

Positive relationships are central to Mental Health and Well-Being. Relationships provide meaning and facilitate skill development and feelings of belonging. Lack of positive relationships and isolation are detrimental. Positive relationships are not automatic; families and communities need information, resources, and other supports to help cultivate and sustain them.

Culture shapes our definitions and understanding of Mental Health and Well-Being. It is OK and healthy for individuals and communities to have different perspectives on what it means to be well and how to achieve well-being. Culture is a source of healing, connection and strength.

Everyone needs opportunity to learn and practice skills to manage life and engage in the world. Skills to manage stress, find balance and focus, and engage socially, are critical components that should be cultivated throughout the lifespan in both formal and informal settings. Skills and experiences that help people feel valuable and engage in their family, community and economy are also critical.

Is mental well-being and illness really distinct?

Growing evidence suggests that mental illness and mental well-being operate on dual continuums, meaning that someone can have positive mental health and also have a mental illness, which is commonly called "being in recovery". Similarly, some may have poor mental health but no diagnosable mental illness. Multiple factors support this concept. First, it matches life experience. Many people can easily identify someone in each of these categories (Flourishing, Languishing-no diagnosis, Languishing-with diagnosis, Recovery). The mental health treatment community has long identified mental health recovery as a goal (quadrant 4). There is a weak correlation between symptoms of mental illness and mental well-being/ (flourishing), suggesting that flourishing is more than the opposite of mental illness. There is also evidence of distinct patterns of health outcomes across the quadrants. For example, languishing individuals are more likely to have arthritis compared flourishing individuals (languishing + mental illness 2x more likely, languishing but no mental illness nearly 1.5x more likely).

While mental well-being and illness are increasingly understood as distinct, they also influence each other; improving well-being of would impact the rate of illness in a population.

Visual representation of the 4 quadrants

Quadrant descriptions:

  1. Flourishing - Good mental health and no mental illness
  2. Languishing - Severe stresses on mental health (e.g. weak support system, lack of purpose, unemployment, poor housing, poverty) but no mental illness
  3. Mental illnesses and severe stressors on mental health
  4. Recovery - Mental illnesses but maintains good mental health, with a secure income, strong support system, life satisfaction and purpose, a home and job to return to after episodes of illness. A person may cope well with the challenge of mental illness.

Measuring Mental Well-Being

Researchers in the relatively new field of positive psychology are beginning to define and measure mental health. While no fully agreed upon operational definition of ‘flourishing’ exists, Keyes definition currently has the most empirical evidence across cultures to support validity and utility. According to Keyes, “complete mental health” or ‘flourishing’ means to have emotional, psychological and social well-being. In other words, you feel mostly happy and satisfied with life (EMOTIONAL), you have sense of self-worth and positive relationships with others, some combination of optimism, resilience, hopefulness, purpose in life, and control over one’s environment (PSYCHOLOGICAL), and you function in society, you achieved a level of social acceptance, sense of community, and social contribution (SOCIAL). An estimated 17-32% of the U.S. adult population ages 25-75 are flourishing. Most have moderate mental health (57%) and many are languishing (12%). Individuals with mental illness can flourish, but it’s less common; 1% of the total population and 7% of those with mental illness are flourishing.

Figure A. Complete Mental Health Model: Flourishing to Languishing by Major Depression Diagnosis
Major Depression Flourishing Moderate Mental Health Languishing TOTAL
NO (17%) (57%) (12%) (86%)
YES (1%) (9%) (5%) (14%)
TOTAL (18%) (65%) (17%) (100%)

FLOURISHING CRITERIA: high level on 1 of the 2 emotional, and 6 of 11 remaining scales of functioning.

  1. Emotional Well-Being (3 dimensions)
    1. Positive affect (cheerful, good spirits, extremely happy, peaceful, satisfied, full of life)
    2. Absence of negative affect (not hopeless)
    3. Life satisfaction
  2. Psychological Well-Being (Functioning-6 dimensions)
    1. Self-acceptance
    2. Positive relationships
    3. Personal growth
    4. Purpose in life
    5. Environmental mastery
    6. Autonomy
  3. Social Well-Being (Social functioning) (5 dimensions)
    1. Social coherence (e.g. My daily activities create value for my community.)
    2. Social actualization (e.g. Society isn’t improving for people like me.)
    3. Social integration (e.g. I feel close to other people in my community.)
    4. Social acceptance (e.g. People do not care about other people’s problems.)
    5. Social contribution (e.g. I cannot make sense of what’s going on in the world.)

Davey, L. (2010). How to talk about children's mental health: A FrameWorks MessageMemo. Washington, DC: Frameworks Institute.

Miles, J., Espiritu, R.C., Horen, N., Sebian, J., & Waetzig, E. (2010). A Public Health Approach to Children's Mental Health: A Conceptual Framework. Washington, DC:

Georgetown University Center for Child and Human Development, National Technical Assistance Center for Children's Mental Health.

Seligman, M., Steen, A., Nansook, P., Peterson, C. (2005). Positive Psychology Progress-Empirical validation of Interventions. American Psychologist. Vol. 60, No 5. 410-421. Hone, L.C., Jarden, A., Schofield, G.M., & Duncan, S. (2014). Measuring flourishing: The impact of operational definitions on the prevalence of high levels of wellbeing. International Journal of Wellbeing, 4(1), 62-90. doi:10.5502/ijw.v4i1.4

Hone, L.C., Jarden, A., Schofield, G.M., & Duncan, S. (2014). Measuring flourishing: The impact of operational definitions on the prevalence of high levels of wellbeing. International Journal of Wellbeing, 4(1), 62-90. doi:10.5502/ijw.v4i1.4

Keys, C (2002).

Keyes.,C. (2007). Promoting and Protecting Mental Health as Flourishing. A Complementary Strategy for Improving National Mental Health. American Psychologist. Vol 62, No. 2. 95-108.

Keyes,C. & Simoes, E.J. (2012). To Flourish or Note: Positive Mental Health and All-Cause Mortality. American Journal of Public Health | November 2012, Vol 102, No. 11

What activities are included in a public health approach to mental health?

PUBLIC UNDERSTANDING Expanding awareness and urgency about what creates mental well-being and resilience, and the various opportunities to impact them.
HEALTH IN ALL POLICIES Cross sector policies that promote mental well-being and resilience.  
COMMUNITY CAPACITY Building community capacity of the cultural or geographic community to share stories, identify common interests, identify most relevant needs and implement actions to create mental well-being and resilience.  Thriving communities are those where individuals are empowered and lead change, especially those most impacted by trauma and negative social conditions.   Building community capacity is a continuous process of expanding leadership, coming together in dialogue to identify shared concerns and solutions, learning together and evaluating the their results.

Enhancing Protective systems

COMMUNITY (Culture, Environment) Community protective system includes many systems, including culture and faith, which provide meaning, guiding values, and sense of belonging.  This also includes nurturing environments and systems (e.g. schools, child care, libraries, etc.) that operate in communities and provide important positive social bonds, relationships, skills, and meaningful support.  Communities support social connections, which facilitates practical links to opportunity (economic, housing, political, etc.).
RELATIONSHIPS Relationships with trusted, safe and competent people are a critical source of resilience.  Relationships and social connectedness, provide a sense of belonging, develop our interests, awareness, and skills through.   Attachment to parents and family members are often the first important relationships we form.  Teachers, friends, and other community connections, formal and informal are also common influences.  Relationships are valuable throughout life, and provide different benefits based on our stage of development.  There are numerous structures and policies that support opportunities to develop a sense of belonging and relationships. 
SKILLS Individual competencies that help such as having a sense of hope, self-efficacy, purpose, self-regulation, and problem solving skills.  Opportunities to develop talents, interests, and to have a meaningful role (e.g. in a classroom, household, or team) support these social and emotional skills.  Toxic stress can impact these skills.   There are many parenting skills programs available; parenting skills are critical because of the important role parents play in the development of the next generation.  They are also not the only important set of skills. 

What does mental health promotion look like in your community?

Here are a few examples:

  • Programs that help young people develop problem-solving and coping skills, either in school or in community-based organizations, such as peer leadership activities, suicide prevention curricula, and life skills curricula.

  • Mentoring programs and activities that help a young person connect with a caring adult.

  • Home visiting programs in which nurses or other professionals work directly with families to support parents, provide education about child development and promote parent-child interaction.

  • Any activities that promote exercise, sleep, and good nutrition.

  • Projects that encourage help-seeking and reduce the stigma associated with mental illness.

  • Initiatives that encourage gratitude and mindfulness.

  • Creating spaces for communities to gather, build relationships and identify common needs.

  • Community dialogues about historical trauma.

  • Working on changing policies to reduce incarceration, substance abuse, or other adverse childhood experiences.

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