Alcohol and Other Drugs

Policy and Environmental Change Overview

Public health has been getting increasingly involved in developing and advocating for policy-level change, because changes at this level can simultaneously influence the health of many people. This is because policies do not require people to continuously work to actively change behavior; rather, policies operate passively to change an entire environment.

As an example, substance abuse prevention has typically consisted of educating individuals or groups of individuals through a variety of communications. Any behavior change outcome must rely upon each individual actively making decisions and choices, continuously. While education certainly is an important component of a comprehensive prevention plan, it shouldn’t be the only component. There are ways to encourage change to happen on a level that would influence a community or larger population.

You can ultimately influence many more people by using traditional educational techniques, but targeted to a different kind of audience. Rather than having the “target audience” be individuals at risk of substance abuse, the target audience could be owners/managers of alcohol sales outlets, and sellers and servers of alcohol. These audiences could be educated to make changes that would result in decreased alcohol-related problems among underage youth. In this instance, behavior changes made by a select few would thus change the behavior of many potential individual underage drinkers. This is what policy and environmental change are about.

Policy & Environmental Change Finding Minnesota Alcohol Laws

Availability

Responsible Beverage Server Training
Alcohol Outlet Density
Underage Youth Access to Alcohol
Adult Providers
Compliance Checks

Enforcement

Age Identification
Responsible Beverage Server Training
Adult Providers
Compliance Checks

Social Norms

Advertising & Marketing
Local Event & Product Promotion

Key Alcohol Resources:

Preventing Problems Related to Alcohol Availability: Environmental Approaches. Reference Guide. “ From SAMHSA, CSAP, 1999. Attention: Non-MDH link

Publications to assist states and communities in the enforcement of underage drinking laws, from OJJDP. Attention: Non-MDH link

Strengthening Families and Protecting Children from Substance Abuse. Appendix B: Improving the Larger Environment “ Northeast Center for the Application of Prevention Technologies. 1999. Attention: Non-MDH link